Three fits, one pair

Paid partnership

First State Kicks

What you'd make

1 TikTok video
Three fits, one pair, under 45 seconds.
Same video, also on Instagram

Post within 7 days of booking
Keep it up at least 30 days
First State Kicks can repost it with credit. No paid ads.
First State Kicks measures pairs sold

The idea

Pick a pair off our wall (we ship it, you keep it), then build three fits around it — class, night out, Sunday. One video, fast cuts, your styling. Tell people where the pair came from.

— First State Kicks

Who it's for

Post from anywhere — creators in any country
18+ — you'll confirm it when you apply
5K+ followers on TikTok or Instagram

Do's & don'ts

First State Kicks's rules — you'll agree to these when you apply.

Do

Do: Three distinct fits — class, night out, Sunday.
Do: Say where the pair is from.
Do: Tag First State Kicks as your paid partner.

Don't

Don't: Don't call it a collab drop — it's our pick, your styling.
Don't: Don't post without #ad and the Paid partnership label.

How you get paid

1
Apply — two minutes.
2
Get booked — we'll email you, and the details land in Collabs.
3
Post within 7 days and drop your links in the collab.
4
First State Kicks approves within 5 days — or it approves itself.
5
First State Kicks pays you $150 directly within 5 days of approving. You tap “Got it” — done.

Direct pay is between you and First State Kicks. HYPE keeps the record on both sides — and a brand that doesn't pay doesn't post another call.

Or First State Kicks pays through HYPE — charged by card up front, released to you when your post is approved.

It's an ad — say so.

Every post on a HYPE call starts with #ad and wears the platform's Paid partnership label. When you're booked, we'll show you exactly where the switch is on each app. Pros disclose — it reads as confidence.

Who's paying

First State Kicks

Wilmington

Delaware's sneaker boutique — grails, drops, trades.

Paid 1 creator on HYPE

See First State Kicks's page